Diversity and InclusionIllustration, Print
The goal of the Diversity and Inclusion campaign was to start meaningful discussions that encouraged employees to understand the importance of diversity at ATB Financial. Custom illustrations were created as stylized caricatures. The initial phase consisted of six informative postcards, along with a letter and FAQ sheet. There were also digital components created to further build a platform for awareness, which included a webpage and a digital e-book where several hundred comments on this topic were compiled into one interactive piece. This project translates a complex issue into something that is communicated in a simple, unique and effective manner.
ACE Award of Distinction 2017 – Brochure/Print Collateral
Gold Quill Award 2017 – San Francisco, CA
PR News Award 2016 – Washington, DC
Copywriter: Jen Kohle
Account Manager: Rachel Wade
Web designer: Milan Simnovec