Areas of Expertise
UI/UX
Branding
Print & Web Design
Illustration
Hi there! I’m an award-winning multidisciplinary designer with 10 years of experience. I graduated with Distinction from MacEwan University’s Design and Visual Communication program in 2013. I have experience working in a wide range of team environments including in-house, studio, and agency. My skillset allows me to move fluidly between digital and traditional print mediums that meet business objectives.
I have a passion for bringing ideas to life, telling brand stories and positively impacting modern day society. I identify my purpose as a designer with this statement: To create meaningful work—for myself and for others.
Qualifications and Experience
Design Awards
IABC Gold Quill Award of Merit
International award (San Francisco, CA)
April 2017
ATB’s Diversity and Inclusion Campaign
ACE Award of Distinction – Brochure/Print Collateral
Local award (Edmonton, AB)
March 2017
ATB’s Diversity and Inclusion Campaign
ACE Award of Distinction – Advertising Campaign
Local award (Edmonton, AB)
March 2017
ATB’s Resonate Campaign
PR News Award
International award (Washington, DC)
December 2016
ATB’s Diversity and Inclusion Campaign
Work Experience
UX/UI Designer
Alberta Motor Association (Edmonton, AB)
Feb 2019 – Present
Designer and Illustrator
Lilian Lam Designs (Edmonton, AB)
Sep 2012 – Present
Graphic Designer (1 month contract)
Curio Studio (Edmonton, AB)
May 2017
Graphic Designer
ATB Financial (Edmonton, AB)
Aug 2013 – Mar 2017
Design Internship
Artsmith Communications (Edmonton, AB)
August 2013
Volunteer & Academic Achievements
Sponsorship Co-Chair
Graphic Designers of Canada (GDC)
Aug 2017 – Feb 2019
Maintain on-going sponsorships, as well as develop and provide awareness for new sponsorships.
Dean’s List of Excellence
Grant Macewan University
April 2013
Graduated from the Visual Communication program with Distinction.
Costco Wholesale Student Scholarship
National scholarship (Ottawa, CA)
April 2012 & 2013
Awarded to a few selected employees/students across the country based on an academic performance of above 3.7 GPA.
Jason Lang Scholarship
Provincial scholarship (Alberta, CA)
May 2011, 2012 & 2013
Maintained a minimum academic performance of above 3.2 GPA for 3 consecutive years.
ACE Awards, March 2017
My Life Outlook
In my spare time, I’ve competed as an amateur Muay Thai fighter (similar to kickboxing) for 7 years. I participated at numerous local, national, and international competitions. I see this as a journey of goals, challenges, dedication, perseverance, loyalty, and respect. This highly competitive combat sport provides me with a platform to confront existing fears and push my mental and physical limits. Mental toughness is a cornerstone of this martial art, and this conditioned mindset has branched out into my everyday life and professional practice—ultimately shaping a unique lens for my design-thinking.
In life and in business, we’re always presented with opportunities to either fit the mold or break it. I believe in powerful strategies, innovative ideas, and unique solutions that dig deeper.