Khosen Co.
Mission: Khosen Co. is a fashion company catering to both adults and children. The goal was to create a brand that represents sophistication, quality, value, elegance and wealth. Khosen translated in Hebrew is treasure/wealth. For the younger audience, the value of the brand is to provide inspiration, wonder and dream.
Solution: The branding guidelines outlined a unique look and feel for the adult target audience versus the younger age demographic. The brand launch included the Endangered Species clothing line for both kids and adults—featuring a series of custom illustrations (a portion of each sale will go to WWF, various zoos and public schools).
Client: Paul Somers
My Role: Creative Direction, Project Management, Branding, Print & Web Design, Illustration
Year: 2018